People-first Change.
Customer-Obsessed Design.
Inside-Out Strategy.

Over 60% of strategic initiatives don’t just fail to deliver on their promises, they fail to launch.


Whether you are trying to launch a new product, sell into a new segment, or integrate two companies, it’s time to give your strategies the best chance for success.



How We partner

People-First
Change Management

You have a strategy and the right people to make it happen, but you need help getting everyone steering in the same direction. Together, we will

  • Co-create charters, missions, and plans
  • Map risks & dependencies
  • Align on shared measurement plans
  • Build out an internal & board/exec communication strategy

Customer-Obsessed
Process & Program Design

Your teams know where to go, but everyone is stepping over each other. You need help finding the most effective way to your goal without affecting your customer’s experience. Together, we will

  • Map your customer’s journey
  • (re)Design your business processes around your customer’s moments of truth
  • Establish program operations
  • Identify areas for ‘behind-the-scenes’ coaching and fill any skill gaps

Inside-Out
Strategic Planning

Your teams sit on mountains of data, but don’t have the time to turn it into actionable insights. You need help uncovering your company’s ‘hidden advantage’ and turning it into a competitive edge. Together, we will

  • Analyze and find patterns
  • Confirm market position with competitive assessment
  • Embrace unfiltered Voice of Customer and Employee feedback

MEET THE FOUNDER

I live by the words “work smarter, not harder”

With over 20 years of experience, I’ve seen companies of all sizes hit a wall, unable to get past the uphill battles of repeatable growth, customer experience, and organizational chaos. I help companies sort this out by picking apart and putting it all back together.

I have worked across various go-to-market functions and industries, including Technology, Healthcare, Automotive, and SaaS. Most recently, I helped a B2B SaaS organization grow from $30M to $100M ARR with leadership roles across Product Marketing, Revenue Operations, and Customer Experience Strategy & Design.

Let’s Work together

Chicago, IL

Linkedin

nisha.kumar@gmail.com

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